Alexa Rank Checker

Check Alexa Rank.

Amazon permanently shut down Alexa Rank on May 1, 2022. The service - and the ranking data behind it - no longer exists, so no tool (including this one) can give you a real, current Alexa Rank number anymore. Any site that still shows you one is either displaying stale historical data or making up a number, which would be worse than not showing one at all.

What to check instead

  • Your own site's traffic and trends - Google Analytics or Search Console give you real, first-party numbers Alexa never could.
  • Competitor traffic estimates - third-party tools like Semrush, Similarweb, or Ahrefs estimate other sites' traffic (none are exact, but they are actively maintained).
  • Domain authority metrics - use the Domain Authority Checker or Page Authority Checker tools for a modern relative-strength signal.

Why this page cannot show you an Alexa Rank number

Amazon permanently shut down the Alexa.com service - and the global traffic-ranking data behind it - on May 1, 2022, after roughly 25 years in operation. There is no official successor, no archived live feed, and no way for any tool, including this one, to compute a real current Alexa Rank. If a site today shows you a specific Alexa Rank number, that number is either stale historical data frozen from before the shutdown or simply fabricated - which would be worse than showing nothing.

What Alexa Rank used to measure

For most of its existence, Alexa Rank estimated a site's global traffic popularity using data collected from a browser toolbar panel that a sample of users had installed - never a full census of the web's traffic, but a widely cited estimate for comparing relative site popularity for over two decades.

What to check instead

For your own site's real traffic, Google Analytics and Google Search Console give first-party numbers Alexa never could. For estimating a competitor's traffic, third-party tools like Semrush, Similarweb, or Ahrefs are actively maintained and built for exactly that. For a modern relative-authority signal similar in spirit to what Alexa Rank approximated, the Domain Authority Checker and Page Authority Checker tools on this site give you a comparable number, based on live link-profile data instead of toolbar traffic sampling.

Questions fréquentes

Can I still find my old Alexa Rank history?

Some third-party archives and cached pages from before the May 2022 shutdown exist, but there is no live or official source for current Alexa Rank data - treat anything you find as historical, not current.

Why do some websites still advertise an "Alexa Rank checker"?

Many haven't been updated since 2022, or they display a number computed from an unrelated estimate while keeping the old branding. If a tool shows you a specific Alexa Rank figure today, that number cannot reflect real current data, since the underlying service no longer exists.

What's the closest modern equivalent to Alexa Rank?

There's no single direct successor, since different tools took over different parts of what Alexa approximated. Semrush, Similarweb, and Ahrefs estimate traffic; Moz's Domain Authority (available via this site's Domain Authority Checker) estimates relative link-based authority.

Was Alexa Rank ever fully accurate anyway?

No - it was always an estimate based on a sample of toolbar users, not a complete measurement of a site's traffic, so even during its 25 years of operation it was best used for rough relative comparisons rather than exact numbers.

Why did Amazon shut Alexa.com down?

Amazon didn't publicly detail a specific reason beyond discontinuing the service, closing out Alexa.com's web-ranking and site-analytics offering entirely as of May 1, 2022.

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